Jusuru News

Jusuru Introduces Jusuru Pet Blend

Press Release | 2/9/2012

Jusuru Pet Blend was created after the runaway success of Jusuru’s original Jusuru Life Blend, a unique liquid nutraceutical supporting joint and skin health. Jusuru wanted to provide a pet-safe alternative for consumption by dogs and cats, in addition to entering the burgeoning pet supplement market, which has grown to a billion dollar market in the US alone, according to market researcher Packaged Facts. Like its parent product, Jusuru Pet Blend is an exclusive liquid supplement that contains Jusuru’s star ingredient, BioCell Collagen®, specifically formulated to support normal joint structure, function and flexibility, as well as to promote optimal overall health and well-being. The articular joints (which are associated with movement) of mammals tend to be very similar across different species, which is why Jusuru Life Blend and Jusuru Pet Blend have similar benefits for humans and pets, respectively. Jusuru Pet Blend also has the added benefit of providing a shiny, healthy coat by providing highly absorbable hyaluronic acid and collagen, two molecules known for promoting skin health. “Jusuru is proud to launch Jusuru Pet Blend, as it is a natural complement to our flagship product, and is another example of how we strive to satisfy our customer-driven demand,” said Asma Ishaq, president of Jusuru International. “Its welcome at our event was staggering, and the excitement level for Jusuru has never been higher.”

Along with the new product launch, Jusuru also shared with its independent representatives in attendance that the company experienced record growth in the fourth quarter of 2011 and into January of this year. Jusuru plans to focus on new product development and regional expansion in 2012. For example, product sales in Jusuru’s newest market, Canada, are expected to start in May of this year. Jusuru has updated the software system, used by its independent representatives, making the experience more user-friendly, functional and intuitive. In addition, Jusuru introduced a new autoship reward program, designed to give product credit to loyal consumers. Finally, Jusuru announced that Darren Hardy, publisher of Success Magazine and author of New York Times best-seller, The Compound Effect, will be the keynote speaker of Jusuru’s third annual convention, Rise to Enterprise 2012.

Jusuru Unveils Achievements at Record Breaking Conference

Press Release | 9/29/2011

Rise to Enterprise featured training, motivational speakers and recognition of high achievers. Spotlight speakers included Julie Ziglar Norman, daughter of and chief editor for industry legend Zig Ziglar, author of Embrace the Struggle: Living Life on Life’s Terms, as well as Jusuru Enterprise level iReps Loren Robin, Barbara Heilman and Michael Lattuca. Nicki Keohohou, CEO of DSWA, introduced life-changing interactive exercises at the Elite Express Leadership Training session. Rise to Enterprise included product and company announcements, and culminated with an elegant “Red Velvet”-themed recognition celebration.

Jusuru corporate news unveiled at Rise to Enterprise included the highly anticipated Jusuru pre-launch in Canada, allowing Canadians to purchase Jusuru Life Blend for personal consumption, with a full launch in that country planned for 2012. Jusuru also announced that the company’s website has been translated into Spanish to accommodate and allow for increased business in Puerto Rico, including a new distribution center there, as well as for the general convenience of Jusuru’s Spanish-speaking market. Later this year, Jusuru President Asma Ishaq will travel to Paris, France, to the Beauty from Within 2011 international conference, representing a successful U.S. brand that integrates beauty and nutrition.

Rise to Enterprise 2011 attendees were privy to a number of product additions, enhancements and innovations. First, Jusuru Life Blend now features cranberry in addition to 12 other “superfruits” (including acai, mangosteen, noni and blueberry), which is rich in antioxidants and contains a multitude of other health-enhancing properties. In addition, Jusuru is pleased to confirm that its formulation now contains all kosher-certified fruits. Lastly, Jusuru has unveiled 2-ounce single-serving travel shots of Jusuru Life Blend to make getting the recommended daily dose easy and convenient, and a custom redesign of the full-size bottle that features the Jusuru name prominently embossed on both front and back.

Jusuru also shared top-line results with its first finished product skin health human clinical trial, on Jusuru Life Blend on aging women, showing significantly reduced wrinkles, increased hydration, and improved blood microcirculation. And although already substantiated by its ingredients’ clinical trials, this adds to the previous distinguished recognition of Jusuru Life Blend’s star ingredient, BioCell Collagen. Frost & Sullivan, the world’s largest market research firm, honored BioCell Collagen with its Best Bone & Joint Health Ingredient award earlier this year. BioCell Collagen was also recognized as a case study of a premier inside-beauty product in the nutritional industry at the NutriCosmetics Summit in 2011.

Rise to Enterprise attendees were the first to learn about rich new resources available to them. These include a sleek new iRep Starter Kit, featuring eye-catching graphics and easy-to-understand materials in one easy package, designed to offer systematic training to help them excel in their independent businesses. A brand-new website, jusururesources.com, offers Jusuru representatives a comprehensive destination from which marketing materials are easily accessible. And in response to iRep requests, Jusuru now pays commissions via the Jusuru Debit Card, giving immediate access to earnings each month.

“We’re pleased to see the success of our company,” said President Asma Ishaq, “but even more pleased to see the success of our representatives as they are empowered to lead Jusuru’s growth. We’re proud to move Jusuru into the future with more growth and industry-notable recognition, and continuing to lead the nutritional industry in the way of joint and skin health, as well as an extraordinary culture of leadership.”

Plans are already underway for next fall’s third annual Rise to Enterprise 2012, which will be preceded by Jusuru Regional Training, with special guest speaker, Don Failla, author of The 45-Second Presentation that will Change Your Life, to be held in Palm Beach, FL, in February 2012.

Jusuru International Reveals Results From Skin Study

Press Release | 9/27/2011

The study affirmed that greater benefits could be realized from Jusuru's proprietary Life Blend™ than from the functional ingredients alone. Jusuru Life Blend™ is a liquid nutraceutical formulated to provide three scientifically supported functional ingredients, including anti-oxidative and anti-inflammatory resveratrol, a polyphenol-rich fruit juice blend, and the award-winning, multi-patented ingredient BioCell Collagen®, which is a naturally-occurring matrix containing hydrolyzed collagen type II and highly-bioavailable hyaluronic acid.

The outcome of the human skin study, which employed both qualitative and quantitative measurement tools, revealed the multiple physiological mechanisms that Jusuru Life Blend™ utilizes to reduce signs of aging, such as wrinkles, laugh lines and crow's feet. The results of the study included the dramatic reduction of skin dryness and a significant increase in dermal collagen. This translated into a significantly improved skin texture, and increased hydration and firmness on the subjects' faces, which had undergone natural and photoaging processes. Jusuru Life Blend's resveratrol and polyphenol-rich phytonutrients appeared to help fortify the skin beauty benefits shared with BioCell Collagen® and to generate the additional benefit of significantly reducing facial melanin content, yielding a more even skin tone.

Another significant outcome from this study was that Jusuru Life Blend™ improved microcirculation under the skin, as indicated by significant increase in hemoglobin content in the dermis. This data is considered to harbor multiple ramifications not only for skin beauty but for systemic health in general. Microvascular health has been linked to younger-looking skin because it leads to better cell nourishment and effective waste removal. Thus, improved microcirculation should support homeostasis in the skin, helping delay or counteract the appearance of various signs of aging.

BioCell Collagen® has been strongly substantiated via four human clinical trials as an essential healthy-aging ingredient that promotes both joint health and skin beauty. Previous studies on BioCell Collagen® demonstrated its bioavailability and hyaluronidase-inhibiting characteristics. Additionally, a human skin study conducted earlier this year showed that daily use of BioCell Collagen® reduces wrinkles. BioCell Collagen® has also been shown to reduce joint discomfort and stiffness in joint health subjects as much as 40% in eight weeks. Jusuru Life Blend™ is the exclusive liquid dietary supplement to contain BioCell Collagen®.

In October, Jusuru President Asma Ishaq will travel to Paris, France, to the prestigious Beauty from Within 2011 international conference, representing a successful U.S. brand that integrates beauty and nutrition. Regarding the Jusuru skin study, Ishaq said, "We are dedicated to the scientific substantiation of our product to continue to lead the joint, skin and healthy-aging market. Our formulation was carefully constructed to maximize the many benefits of its ingredients, and the results of the study affirm our knowledge that the complete product yields better results than the ingredients alone."

The complete study is currently undergoing publication in a peer-reviewed journal.

Jusuru Donates 75K Worth of Supplies to Salvation Army

Press Release | 4/4/2011

Anaheim-based Jusuru International, Inc. announced that $75,000 worth of supplies have been donated to the Salvation Army Adult Rehabilitation Center (ARC) located in Anaheim, California.

Anaheim, CA (Vocus/PRWEB) March 29, 2011

Anaheim-based Jusuru International, Inc. announced that $75,000 worth of supplies have been donated to the Salvation Army Adult Rehabilitation Center (ARC) located in Anaheim, California. The Salvation Army was established over 100 years ago and has since provided assistance to people with various social and physical afflictions through their 119 United States-based Adult Rehabilitation Centers (ARC). These centers have provided hope and gainful employment to thousands of people who have suffered through addiction, while simultaneously providing the means to mend their broken families. As one resident of the program said “I fought to get into this program instead of incarceration... and see this as an opportunity to reconnect with my family.”

Another participant in the rehabilitation program commented on the value the ARC provides to the local community: “The Salvation Army is open to the public, open to the people who are out there hurting… who are part of a problem; When they come to the Salvation Army, they will become part of a solution.”

This contribution is part of the “Jusuru Cares” initiative, which last year donated water and medical supplies that exceeded $75,000 in value to embattled Haiti following the catastrophic earthquake that devastated much of the country. The partnership between the Salvation Army and Jusuru enforces the latter’s commitment to community service and social responsibility, as established in their corporate charter. Asma Ishaq, President of Jusuru International noted, “Giving back to the community is what Jusuru International is all about… At Jusuru we value the importance of the family unit; in fact, it’s at the core of our business.” Asma Ishaq has previously mentioned philanthropic acts are “in our corporate DNA, and we will continue these efforts as our company grows.”

Jusuru International’s flagship product, Jusuru® Life Blend™, is a cutting edge nutraceutical that promotes healthy aging, active joints and younger looking skin. Information about this product and its fast-growing company, is available at Jusuru.com or by calling (888) To.Be.You (862-3968).

To view Jusuru’s donation, visit: http://jusuru.com/giving.php.

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Asma Ishaq Jusuru International, Inc. 888-862-3968 Email Information

Jusuru Biocell Receives Best Practices Award

Press Release | 2/22/2011

Newport Beach, CA (Vocus/PRWEB) February 16, 2011

BioCell Technology LLC received Frost & Sullivan’s 2010 North American Customer Value Enhancement of the Year Award in Bone and Joint Health Ingredients. The Frost & Sullivan Award is presented annually to a company that has demonstrated excellence in implementing strategies that proactively create value through research and development activities, with a focus on improving the return on the investment that customers make in its products.

BioCell Technology is acknowledged by Frost & Sullivan, a global market consulting and research firm, for its research excellence and inordinate focus on creating value beyond simply superior customer service. Frost & Sullivan employed its unique research philosophy called TEAM Research methodology, founded upon the CEO’s 360 Degree Perspective, to recognize outstanding achievements in BioCell Technology’s diligence and innovation of BioCell Collagen II®, an essential healthy aging ingredient promoting both joint and skin health.

"BioCell Technology has proven consistently to be a significant contender in a market that has been dominated by glucosamine/chondroitin products," said Suhail Ishaq, Vice President of BioCell Technology. "In light of the recent negative research publications questioning their efficacy, consumers are looking for more effective options that deliver more reliable results. BioCell Collagen II has unique differentiated properties and is supported by substantial clinical data that conclusively prove the effectiveness of the product for joint health. In my opinion, no other ingredient is able to demonstrate such consistent and clinically-relevant data. We appreciate Frost & Sullivan’s recognition of our efforts to deliver solution driven values to our customers and we are deeply honored to have received this award. "

Frost & Sullivan’s Best Practices research praised BioCell Technology and its executives for their world-class performances to become one of best-in-class companies in managing phenomenal growth, technological innovation and strong leadership. In particular, its patented process and scientific substantiation of BioCell Collagen II®, created for the safety and efficacy in joint health conditions through in vivo studies and human clinical trials, is identified as a key factor that helps differentiate the dietary ingredient from other alternatives. Additionally, BioCell Collagen II® is positioned as a next-generation ingredient due to its multi-layered support of various joint symptoms in concomitance with potential regenerative capability of degraded cartilage. While constant updates of knowledge and clinical information on BioCell Collagen II® increase the awareness and confidence of consumers, its comprehensive intellectual property portfolio ensures that BioCell Technology protects their core competencies from predatory influences. The analysis, based on the Best Practices research, also demonstrated that the company has improved strategies and processes, through their exemplary practices in various functional disciplines enhancing customer value and and driving outstanding corporate growth in the highly competitive market.

“Significant competition in the market for collagen peptides means that manufacturers have to distinguish themselves with optimum technical and business support to become market leaders,” said Dr. Kaushik Ramakrishnan, Senior Research Analyst at Frost & Sullivan. “BioCell Technology has the right combination of supporting clinical data and a co-branding strategy. This is augmented by their strong IP protection, which ensures a long term and delightful relationship with clients and consumers.”

The prestigious Best Practices award is recognized worldwide by the media, the investment community and end-user markets. Recently, BioCell Technology announced positive top-line results for BioCell Collagen II®’s joint health improvement clinical study and affirmation of GRAS (Generally Regarded As Safe) status, which expands its application into functional foods.

To learn how to obtain a copy of the Frost & Sullivan Best Practices Research analysis report on BioCell Technology, please contact the company at (714) 632-1231.

Jusuru Holds First Annual Convention

Press Release | 10/5/2010

The company, it appears, has some grounds for celebration. According to statistics released by MLM Rankings, a network marketing industry publication, Jusuru International is the most popular company in the industry. It has been the top gainer in popularity for a record number of months and its rate of growth is still accelerating. No other company, large or small, matches Jusuru’s current growth rate.

Its flagship product, called Jusuru Life Blend, is a juice-based nutritional supplement that promotes healthy aging, flexible joints and more youthful-looking skin. It is distinctively packaged in wine bottles (to signify that each 1-oz. serving contains the same amount of resveratrol as two full bottles of red wine). It’s key ingredient, multi-patented BioCell Collagen II® TF (liquid version), is exclusively available in Jusuru Life Blend and serves as a key competitive advantage for the company.

One of the highlights of the Rise to Enterprise event was a talk by Nicki Keohohou, CEO of Direct Selling Women’s Alliance, who pointed out that currently, 85% of all direct sellers have been women, yet only a small percentage of the companies in the industry are owned or led by a woman. The fact that Jusuru International belongs to that select group, she asserted, was something to be proud of.

Another interesting highlight was provided by Maureen Shea, the Number One female boxer in the nation, and perhaps the most famous female boxer in the world (thanks to the recent hit movie, “Million Dollar Baby”). Ms. Shea (the real Million Dollar Baby) shared with the audience her personal experience with a Jusuru Life Blend regimen. She had been suffering from severe joint problems due to the demands boxing puts on her body and was unsure as to how long her body would be able to continue in this sport. But after several months of taking Jusuru Life Blend she found that her joint problems were gone. As a consequence, she now feels she has at least several more years of professional boxing ahead of her.

The event ended with the announcement of new awards for its high achievers. These include stock options for those who qualify, the addition of several new bonuses to the Jusuru compensation package, the continuation of its successful “iRep Elite” program, and an upcoming “Rewards Getaway” cruise to Mexico in April 2011. Also announced -- in a dramatic surprise product introduction -- was Jusuru’s new Travel Pack, an individual portion-size travel pouch designed to be more easily carried than Jusuru’s famous (but not so portable) wine bottle.

The company’s president, Asma Ishaq, stated, “Our priority is our representatives. We listen to their feedback carefully and then construct a plan to execute on what they need. The recently launched tools, product extension, compensation bonuses, and new website design are a direct reflection of what our independent representatives desired. We’re proud to have heard the overwhelming positive response to our first event.” Accordingly, it set about revising its entire website and suite of collateral sales material to reflect the iReps’ recommendations. This revision process, which also entailed a graphic design makeover of each component, was completed just in time for the Rise to Enterprise event. Additional information may be found on the company’s website at http://www.jusuru.com and the event highlights -- including video clips and still images -- may be found at www.risetoenterprise.com .

Jusuru Launches New Website and Product Extension

Press Release | 9/23/2010

Anaheim, CA, September 23, 2010. Anaheim-based Jusuru International, a nutritional supplement company, celebrated its rapid growth and momentum with a special “Rise to Enterprise” event held September 10–11 in Anaheim, California. Geared entirely toward its independent representatives, the event was billed as Jusuru’s First Annual Convention. It included educational talks by experts in nutrition and network marketing, tours of its manufacturing facilities, award presentations, a special VIP dinner, day of “fun”, and a breakfast for its the highest-achieving representatives.

The company, it appears, has some grounds for celebration. According to statistics released by MLM Rankings, a network marketing industry publication, Jusuru International is the most popular company in the industry. It has been the top gainer in popularity for a record number of months and its rate of growth is still accelerating. No other company, large or small, matches Jusuru’s current growth rate.

Its flagship product, called Jusuru Life Blend, is a juice-based nutritional supplement that promotes healthy aging, flexible joints and more youthful-looking skin. It is distinctively packaged in wine bottles (to signify that each 1-oz. serving contains the same amount of resveratrol as two full bottles of red wine). It’s key ingredient, multi-patented BioCell Collagen II® TF (liquid version), is exclusively available in Jusuru Life Blend and serves as a key competitive advantage for the company.

One of the highlights of the Rise to Enterprise event was a talk by Nicki Keohohou, CEO of Direct Selling Women’s Alliance, who pointed out that currently, 85% of all direct sellers have been women, yet only a small percentage of the companies in the industry are owned or led by a woman. The fact that Jusuru International belongs to that select group, she asserted, was something to be proud of.

Another interesting highlight was provided by Maureen Shea, the Number One female boxer in the nation, and perhaps the most famous female boxer in the world (thanks to the recent hit movie, “Million Dollar Baby”. Ms. Shea (the real Million Dollar Baby) shared with the audience her personal experience with a Jusuru Life Blend regimen. She had been suffering from severe joint problems due to the demands boxing puts on her body and was unsure as to how long her body would be able to continue in this sport. But after several months of taking Jusuru Life Blend she found that her joint problems were gone. As a consequence, she now feels she has at least several more years of professional boxing ahead of her.

The event ended with the announcement of new awards for its high achievers. These include stock options for those who qualify, the addition of several new bonuses to the Jusuru compensation package, the continuation of its successful “iRep Elite” program, and an upcoming “Rewards Getaway” cruise to Mexico in April 2011. Also announced—in a dramatic surprise product introduction—was Jusuru’s new Travel Pack, an individual portion-size travel pouch designed to be more easily carried than Jusuru’s famous (but not so portable) wine bottle.

The company’s president, Asma Ishaq, stated “Our priority is our representatives. We listen to their feedback carefully and then construct a plan to execute on what they need. The recently launched tools, product extension, compensation bonuses, and new website design are a direct reflection of what our independent representatives desired. We’re proud to have heard the overwhelming positive response to our first event.” Accordingly, it set about revising its entire website and suite of collateral sales material to reflect the iReps’ recommendations. This revision process, which also entailed a graphic design makeover of each component, was completed just in time for the Rise to Enterprise event. Additional information may be found on the company’s website at http://www.jusuru.com and the event highlights - including video clips and still images - may be found at www.risetoenterprise.com.

Jusuru International’s flagship product, Jusuru Life Blend™, is a cutting edge liquid nutraceutical that promotes healthy aging, active joints and younger looking skin. Information about this product and its fast-growing manufacturer, is available at www.jusuru.com or by calling (888) To.Be.You (862-3968).

Jusuru Shows Haiti Relief Footage

Press Release | 8/4/2010

Jusuru’s product is Jusuru Life Blend™, a liquid nutritional supplement, that has lead to very early success in the company’s growth and objectives. Jusuru was formed as a socially responsible business, in which its corporate charter includes a commitment to giving a portion of its profits back to the community to support worthy causes. The unexpected tragedy moved Jusuru to take action although very early in its company launch.

Though Jusuru acted fast, its shipment to Haiti was delayed by logistical and bureaucratic problems, but when it finally arrived, Asma Ishaq, Jusuru’s President, and David Ciemny, its Vice President of Business Development, were on hand to help distribute the supplies. “Although it has been six months since the earthquake hit, it’s important for others to know that the situation is more dire now than ever before. We’re raising awareness not only about the earthquake’s effect on the people of Haiti, but also to ensure that their plight does not go forgotten,” said Asma Ishaq. The documentary, Jusuru hopes, will do just that.

Jusuru’s video was put together to serve as a platform for an appeal to the US and international business community to join Jusuru in contributing to the ongoing needs of the earthquake survivors. A secondary objective of the video is to serve as a report to Jusuru’s own network of independent representatives and customers, whose commitment is the source of what Jusuru hopes will be an ongoing series of contributions to different worthy causes, as called for in its corporate charter. The video may be found at www.youtube.com/jusuruinternational.

Jusuru Tops Ranking Charts

Press release | 5/26/2010

The company’s flagship product, Jusuru Life Blend, is a liquid nutraceutical that promotes healthy aging, active joints and younger looking skin. ‘Jusuru’ means ‘to live’ in Japanese. The name is inspired by a village in Japan where people live significantly longer and tend to stay healthy and active into their 80s, 90s and beyond. Researchers have found no genetic difference between the residents of this village and other Japanese but they did discover a nutritional distinction: higher levels of a substance called hyaluronic acid (HA) that is found naturally in everybody’s cells but that diminishes with age. Jusuru Life Blend’s key ingredient is a patented joint and skin health nutraceutical called BioCell Collagen II (BCII). BCII contains a naturally occurring matrix of HA, chondroitin sulfate and collagen type II. Jusuru is the only liquid product on the market that delivers BCII using a process (also patented) that optimizes its molecular weight into a more easily absorbed—and therefore more bio-available—liquid form.

Jusuru Life Blend also contains, in a single one-ounce serving, as much resveratrol as two bottles of red wine, which is probably why Jusuru is packaged in wine bottles. Resveratrol, a natural component of red wine, has been the subject of intensive research on the so-called French paradox—the statistical fact that the French live healthier lives despite having a diet high in saturated fats. Recent studies demonstrate that caloric restriction stimulates a gene that reduces the effects of aging, and among thousands of compounds tested, resveratrol has been shown to possess a unique ability to mimic the same benefits.

In addition to BCII and resveratrol, Jusuru also contains a blend of other juices from different parts of the world. These juices provide a formidable mix of other antioxidants, phytonutrients, vitamins, minerals, essential fatty acids and amino acids. They also give Jusuru Life Blend a unique, slightly exotic—yet delicious—taste. The fact that it is a juice probably points to a second inspiration for its name (juice/Jusuru, get it?).

Asked about Jusuru’s future, Asma Ishaq, the company’s President, said, “It’s impossible to predict when the growth trend will level off, and besides, we’re way too busy to indulge in speculation. Our website (www.jusuru.com) has been expanded and some new high-profile endorsements added. The company literature has just been translated into Korean and Spanish, and Vietnamese is next. Other languages will follow shortly.”

Jusuru Donates Water to Haiti

Npros.com | 3/23/2010

“In keeping with our corporate commitment to give back a portion of our proceeds to charitable causes, we’re very proud to be giving this donation as a result of our early success,” says Asma Ishaq, President of Jusuru International.

“It was extremely frustrating to not be able to get the water to Haiti for some time. The filtered water undergoes a patented oxygenation process here in our Anaheim plant. We’ve had 36,000 bottles of purified water on hand and ready to ship since the disaster occurred.

“The only consolation,” continues Ishaq, “is that the water is finally headed across the ‘troubled bridge’ to Haiti. Actually, we intend the water to be just the first in a series of Haiti relief contributions, which will include human volunteers and other resources. As a matter of fact, I will be traveling there shortly to personally assess — on site — the most practical ways that Jusuru International can help over the long term. This follow-through is in keeping with our corporate charter in which we’ve committed a portion of our proceeds to helping people in need. It’s in our corporate DNA, and we’ll continue these efforts as our company grows.”

Jusuru Tops MLMRankings

Npros.com | 3/9/2010

About Jusuru

Jusuru International is headquartered in Anaheim, California. Launched with a simple concept - to deliever an effective and unique product backed by patented and scientific research, that the company believes is so effective is will sell itself while allowing its Independend Representatives to earn income.

About MLMRankings

MLM Rankings takes a monthly snapshot of internet MLM interest by compiling a count of internet MLM searches from various sources, and providing them on this site in a simple format. Want to compare two MLM companies? Use our comparison tool and see just what percentage of the public interest a given MLM opportunity captures.

Jusuru Expands Infrastructure

Npros.com | 3/8/2010

Anaheim, CA. (March 5, 2009) Anaheim-based Jusuru International, Inc. has released a series of announcements on its new, expanded, marketing program designed to keep pace with its skyrocketing sales and to prepare the enhanced infrastructure to accommodate even more growth.

“We’re thrilled with the fast growth since our company’s launch,” says Asma Ishaq, president of Jusuru International. “It’s the direct result of our extraordinary corporate team, innovative and effective products, and the passionate effort of our independent representatives. We’re dedicated to providing tools and marketing materials that will support and sustain this growth.” Jusuru’s expanded program entails new literature (including a 10-page perspective on the science and clinical studies behind its product and ingredients) and the availability of its existing tri-folds and Starter Kits in new Spanish versions. Also now available is a line of custom Jusuru clothing and gear.

Several new Business Builder Packages have also been announced. These packages offer different combinations of cases of Jusuru Life Blend™ and collateral sales materials including literature and customized serving glasses. In addition, the company has announced a new, more aggressive, Bulk Pricing Program to encourage the growing number of high-volume orders that result from the retail sales of the product at tradeshows.

Jusuru International is also fortifying its phenomenally successful network marketing infrastructure with its just-announced Jusuru Elite Program. This program adds new and larger rewards for high performers, and is open to all Independent Representative enrollees during the Second Quarter of CY 2010.

Perhaps the most telling new development in Jusuru International’s expansion is its announcement of its First Annual “Rise to Enterprise” Event, to be held September 9–12, 2010 in Anaheim, CA. What makes it telling is the sheer size of the planned event, which indicates that Jusuru—less than one year after its launch—has already reached a critical mass and is joining the small group of network marketing companies that have achieved success and recognition on a nationwide basis.

Jusuru Life Blend is a cutting edge liquid nutraceutical that promotes healthy aging, active joints, and younger looking skin. Visit Jusuru.com to find out what makes Jusuru Life Blends so unique, and for more information about this company please call (888) To.Be.You (862-3968).

Jusuru Mentioned on Inside Cosmeceuticals

Npros.com | 2/20/2010

ANAHEIM, Calif.—Jusuru International Inc. launched Jusuru Life Blend™, a liquid nutritional supplement with the multi-patented BioCell Collagen II® (BCII®). Recent research findings have shown this ingredient to support younger looking skin. Jusuru Life Blend also contains resveratrol, in addition to antioxidants from a variety of exotic fruits, giving it a distinctive taste, and is offered in a wine bottle design.

According to Dr. Joosang Park, Ph.D., VP of scientific affairs at BioCell Technology, said: “The ingredients in this dietary supplement are substantiated by science and offer multi-layered benefits for healthy aging. Jusuru Life Blend supports skin through replenishing collagen, Hydraulic acid (HA) and chondroitin sulfate in highly bioavailable forms, and is the only liquid nutraceutical to offer BioCell Collagen II.”

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National Launch of Jusuru International

Npros.com | 2/17/2010

Anaheim, CA, February 16, 2010. After a busy and encouraging pre-launch phase, Anaheim-based Jusuru International, Inc. has announced its official launch. The pilot ramp-up period was designed to simultaneously test its first product and the marketing concept developed to sell the product, Jusuru Life Blend™. Jusuru Life Blend™ is a liquid nutritional supplement whose key ingredient is the multi-patented BioCell Collagen II® (BCII®). It is the first product on the market to offer BCII® in the much-sought, more bioavailable, liquid form; and by virtue of an exclusivity agreement with BCII®’s manufacturer, it will remain so. Recent research findings have shown this ingredient to support joint health and younger looking skin.

According to Dr. Joosang Park, VP of Scientific Affairs at BioCell Technology (Stanford University PhD and Harvard Medical Research fellow), “The ingredients in this dietary supplement are substantiated by science and offer multi-layered benefits for healthy aging. Jusuru Life Blend™ synergistically supports both joint and skin through replenishing collagen, HA and chondroitin sulfate in highly bioavailable forms, and is the only liquid nutraceutical to offer BioCell Collagen II®.”

Jusuru Life Blend™ also contains resveratrol, whose life extending benefits have been discovered in the grapes that make red wine. To underscore the fact that a single serving of this nonalcoholic product contains the same amount of resveratrol as two bottles of red wine, Jusuru Life Blend™ bottles are the size and shape of wine bottles. It also adds powerful antioxidants from a variety of exotic fruits, which give it a distinctive taste. It is just this combination of demonstrable benefits, delivered in a palatable — in fact, delicious — liquid — that suggested the network-based marketing system that Jusuru International decided to use.

“From a marketing standpoint,” explains Asma Ishaq, President of Jusuru International, “the greatest strength of Jusuru Life Blend™ is also its greatest potential weakness. This product is backed by an enormous amount of scientific research, so there’s too much information to fit on a label that people will actually read. The only way non-specialists are going to understand the rationale behind each of its ingredients is to distribute it through people who understand these reasons and can take the time to explain them. This is why we chose network marketing.”

This strategy has been vindicated in the test marketing, first in Southern California, then in Houston. Michael Arceneaux, a Hurricane Katrina survivor now living in Houston, had this to say: “I just love the fact that I could work a business from home, bring money into the home, but still spend quality time with my family. I’ve made more money in this company in 30 days than I’ve made in any other company I’ve been a part of.”

In 2009, Asma Ishaq co-founded Jusuru International, and from its very conception, designed it as a values-driven company. Her expertise in team development and business management, and her keen interest in socially responsible business practices, define what Jusuru International is all about: innovative products and strategies—but based on old fashioned values in science, leadership, and ethics. Her upbringing and 15 year tenure in the nutraceutical and natural health industry have positioned the company as one that combines product and scientific development with fundamental business practices to bring it to its audience.

Asma earned her BA in psychology and business administration from the University of California, at Berkeley. She went on to graduate studies at Princeton University, and then completed an MBA with a dual concentration in finance and marketing at Rice University. Prior to forming Jusuru International, Asma held positions at BlackRock, Inc., a leading asset management firm based in New York City, and Give Something Back, a “Founding B Corporation,” devoted to benefiting the community as a byproduct of its own growth as a profit-making company.

Contact:Asma Ishaq
President
Jusuru International, Inc.
888-862-3968
press@jusuru.com

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