ViSalus News

ViSalus Chief Sales Officer Steps Down

Press Release | 1/13/2010

Los Angeles, CA (PRWEB) January 13, 2010 -- ViSalus Sciences Co-Founder Nick Sarnicola has announced that he will be stepping down from his role as Chief Sales Officer in order to build a new team from the ground up as a ViSalus Distributor. He looks forward to being a leader in the field, executing the ViSalus sales and training model and providing key feedback to the company he helped create.

Also announcing his decision to join Sarnicola as a Distributor is Mike Craig, who has served as the company’s Vice President of Sales, working closely with Sarnicola over the past year. Together they will build a new organization as they share the Body by Vi Challenge, a 90 Day Health Transformation initiative that has fueled ViSalus’ growth over the past 6 months.

For Sarnicola, this step is a return to his roots as a builder. “I’ve been involved with the Network Marketing Industry for 13 years, the last 5 of those in a corporate role with ViSalus,” said Sarnicola. “I have loved taking my vision and turning it into a reality with an amazing community of people, but I have missed the lifestyle that comes with being a Distributor. I can’t wait to put some of our latest strategies into action to create success stories on an even larger scale, and help thousands upon thousands of people enjoy better Life, Health, and Prosperity.”

With the company’s Body by Vi Challenge sweeping the nation, and the backing and stability of corporate partner Blyth, Inc., the timing was perfect for Sarnicola to join the ViSalus field and experience life as an Independent Distributor once again. “I have always said that the best job in the company should be that of the Distributor, and I’m excited to go live that lifestyle. I have found my utopia.”

For Mike Craig, who has worked closely with Sarnicola in the past, his time with ViSalus showed him the potential of the company’s products and opportunity. An expert in sales systems, Craig will serve as an integral part to the success of this new organization. “Like Nick, I am a builder at heart,” said Craig. “Traveling the country and speaking at ViSalus events over the past year has re-ignited that spark within me and showed me that ViSalus is a special place. When Nick decided to move into the field, I couldn’t pass up that opportunity.”

Sarnicola’s Co-Founders, CEO Ryan Blair and Chief Marketing Officer Blake Mallen, will continue to work with the current leadership to support the growth of the ViSalus community. They are excited to take another step towards their vision of ViSalus becoming the ultimate health transformation opportunity worldwide.

“When Nick came to me with this idea, and I saw the passion in his eyes, I was thrilled to support his desire to join the field,” said Blair. “Nick is an amazing entrepreneur, and with Mike as on his team, I have no doubt that they will be extremely successful.”

Blake Mallen, who has worked with Sarnicola for over a decade, is excited to support a longtime friend. “Nick and I were Distributors together when we launched our careers in Network Marketing. I know what he brings to the table. The existing team of ViSalus leaders is exception. Mike and Nick just bring one more competitive advantage.”

Sarnicola has the opportunity to achieve exciting new goals alongside a community that is close to his heart. “I love every one of our Distributors,” Sarnicola said. “I am thrilled today to join them in taking the life-transforming ViSalus vision to new heights.”

About ViSalus Sciences

ViSalus Sciences, with headquarters in Troy, Michigan and Los Angeles, CA, is a leading Health Transformation Company utilizing the direct selling channel to distribute its Weight Management and Nutritional Supplement products. ViSalus is the company behind the Body by Vi Challenge, a health transformation program helping people achieve their weight loss and fitness goals for a chance to win over $100,000 per year in total prizes. Their Body by Vi Community Challenge is closing in on a goal set in November of 2009 to donate 100,000 meals to children in need.

ViSalus Hires Former Herbalife Exec

PR Web | 2/4/2007

ViSalus Sciences, a leading wellness company and maker of the patented Vi-PAK, an advanced anti-aging and energy system, has announced the hiring of Audrey Sommerfeld as Vice President of Marketing and Brand Development.

Los Angeles, CA (PRWEB) February 3, 2007 -- ViSalus Sciences, a leading wellness company and maker of the patented Vi-PAK, an advanced anti-aging and energy system, has announced the hiring of Audrey Sommerfeld as Vice President of Marketing and Brand Development.

Sommerfeld will work from the company's Los Angeles marketing office, heading up the company's marketing efforts and shaping the brand of the expanding ViSalus health and wellness product line. She has enjoyed a successful career as a marketing executive with global leadership roles in some of the world's most established wellness companies.

Sommerfeld recently served as the Vice President of Global Product Marketing for Herbalife International, a $2 billion corporation that spans 59 countries. There, she was responsible for product development and launch strategy, working with global licensing, Research & Development, and regulatory teams, creating sales and marketing tools, and conducting product trainings before thousands of distributors.

In 5 years with Herbalife, Sommerfeld launched a 12 SKU skincare line across 24 countries on the same day, repositioned and re-launched the company's core weight loss brand, and collaborated with nutrition experts on new product development. She was also instrumental in the launch of the company's Liftoff energy drink, now their top selling product.

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ViSalus Sciences added to Npros.com Directory

Npros.com | 3/22/2006

CEO Ryan Blair was formerly founder of 24 x 7 Tech and SkyPipeline.

VaSalus markets a line of nutritionals created by Dr. Michael Siedman.